GRAHAM BROWN

Entrepreneur, Radio Show Host and Investor

Session by Graham Brown

Day 2  •  September 6

2.15PM - 3.15PM

DIGITAL TRANSFORMATION IN HYPERGROWTH COMPANIES

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Join one of the most prolific podcast hosts in Asia. He’s a master of marketing, technology and entrepreneurship with real world success stories.

Analysis of the biggest digital transformation case studies in Asia:
• In China, Ping An Good Doctor offers one-minute walk-in clinics
• In Southeast Asia, AirAsia will give you the best travel experience by selling competitor tickets
• GoJek and Grab go beyond Uber’s services, allowing you to pay bills, watch videos, hire a maid, order a massage, buy medicine or even get your laundry done

Tools adopted by some of the biggest corporates like Amazon, Airbnb, Dropbox and AirAsia:
• Amazon: The 2 Pizza Rule
• Airbnb: Getting out of the comfort zone and revisiting customer journey
• Dropbox: Adopting the clear north star to metric for rapid validation
• AirAsia: Building a platform to solve competitor problems

Graham Brown is a multi-talented public speaker, triathlete, author and more.

A graduate in Artificial Intelligence & Cognitive Psychology (Sussex University) and Entrepreneurship (Harvard Business School), Brown is perhaps best known for being the Show Host of Asia Tech Podcast, a show that spans 300 episodes across 15 Asian Markets. He is also a published author and has penned books such as Brand Love: How to Build a Brand Worth Talking About and The Mobile Youth: Voices of the Mobile Generation.

As an entrepreneur, Brown founded mobileYouth in 2000, the world’s first youth-focused telecoms company, and built it into a multi-national company spanning 45 countries. He has appeared on CNN, CNBC, BBC TV, Financial Times, The Guardian and Wall Street Journal. A prolific public speaker, he has spoken on topics ranging from Marketing Innovation to Early-stage Startup Investment. Throughout his exciting career, he has helped shape the marketing strategy of clients such as UNICEF, MTV, The European Commission, Disney and Monster Energy Drinks, and even participated in the rollout of the world’s first consumer mobile internet services (NTT DoCoMo's iMode) in Japan during the 1990s.

A student of the world, Brown has lived in countries such as New Zealand, the UK, Spain, Japan and Singapore and speaks fluent Japanese, Spanish and English.

READY TO LAUNCH YOUR DIGITAL TRANSFORMATION?

Graham Brown has a more in-depth event that provides a blueprint for digital transformation and charting your own hypergrowth.

Find out more about DIGITAL TRANSFORMATION – A PLAYBOOK FOR HYPERGROWTH COMPANIES (Sep 13).

EXCLUSIVE! SMF 2019 participants enjoy 1-for-1 tickets to this programme.